Steps to Successfully Build a Team in any Program

Steps to Successfully Build a Team in any Program

Any x by y matrix plan has one big risk… but also one big advantage. The biggest risk: People in your downline might think they don’t have to promote and just wait for your spillover. The biggest advantage: Still, it’s a great way to build a deep...
Sound Like Your Situation?

Sound Like Your Situation?

What a shame! Potentially productive public relations people resting on their oars in a large organization. Just kind of tinkering with tactics and leaving target audience perceptions (and behaviors) to pretty much do their own thing. Big pain on the way! Unattended,...
Keeping your Business Alive

Keeping your Business Alive

As long as you eat and breathe you will stay alive. But is that really living? In a crisis that may be enough. If your business is in crisis – deal with it. But the secret to keeping your business alive is growth. That is the litmus test of keeping your business...
What Search Engines See When They Visit Your Web Site

What Search Engines See When They Visit Your Web Site

If you have a Web site, have you ever wondered what a search engine sees when it visits your site to add the site to its index? Do you know that it doesn’t see the beautiful graphics or the fancy Web design? Do you know that it only sees the source code, or the...
Keyword Density

Keyword Density

We can’t emphasize enough the importance of including keyword-rich content on your site to increase your ranking potential. Simply put, keywords are the words and/or word phrases people use when searching. As we’ve mentioned throughout the site, search...