Autoresponders: Ease Your Life

Autoresponders: Ease Your Life

What every small business operator always lacks is time. Sometimes lack of time leads to inefficiency, what in its turn, leads to business failure even if you have plenty of financial resources. That is why there are so many programs designed to automate every...
Are You Irresistibly Attractive?

Are You Irresistibly Attractive?

If you’ve done any reading on the subject of marketing, you’ve certainly heard the term “Unique Selling Proposition” or “USP.” As a reminder, your USP is what positions you in the marketplace — are you, or what you sell, the best, the cheapest, the fastest, the...
Turning Challenge Into Opportunity

Turning Challenge Into Opportunity

There is a common saying that whenever you are presented with a problem or a challenge, you should turn it into an opportunity. Some of the people who have mastered this concept are; the United States Government, Large Corporations, Self Made Millionaires. Was Y2K...
How To Blog, And Why You Should!

How To Blog, And Why You Should!

First, a quick definition for those who do not know what a Blog is. Quite simply, it’s a Web Log. In other words, a regularly updated page of your thoughts, ideas, links – whatever. It’s very easy to publish a Blog these days and today I’m...
5 Ways to Educate Your Prospects for More Sales

5 Ways to Educate Your Prospects for More Sales

It’s impossible to sell a product or service without demand – no matter how low the price or how big the discount. Education-Based Marketing creates demand by showing the prospects why they need your products and services, how to make intelligent buying decisions, and...