by Jim Davis | Sep 6, 2019 | Blog
Whether you’re wet-behind-the-ears or a seasoned copywriter, your craft will benefit by remembering one thing: You’re nothing more than a salesperson. There’s an old saying in the “business” that, “a copywriter is a salesperson sitting in front of a typewriter.” True,...
by Jim Davis | Sep 2, 2019 | Blog
Before you start worrying about marketing your website on the internet it always pays dividends to look at the website itself and get the fundamentals right before looking to shout about it from the virtual mountain-tops. You may already have thought about the...
by Jim Davis | Aug 26, 2019 | Blog
Virtually all website owners concentrate their efforts and energy into getting more visitors. With business owners this effort is spent on getting more and more new customers. What many people forget – with both their website and their business – is that...
by Jim Davis | Aug 23, 2019 | Blog
Publicity is obtaining editorial coverage or features for your business. Publicity is getting your business reported as news. Examples of publicity are newspaper and magazine articles, radio and television interviews and Internet forums and much more. These are just a...
by Jim Davis | Aug 21, 2019 | Blog
Well-written, tightly-focused articles are in high demand by thousands of online publishers. Why? Because publishers view good content as a value-added asset, enhancing their own brand awareness and deepening relationships with clients and customers. As a content...
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