by arsadmin | Dec 22, 2022 | Blog
In a world already full of acronyms and codes, who would have thought that something as simple as color could join in the confusion? Knowing the different color models and how they are used is not only helpful in getting the visual results you want it is critical to...
by arsadmin | Dec 22, 2022 | Blog
On a copy writing board I frequent, someone expressed bafflement that several respected marketers criticized the tone of a sales page he wrote. “Why did they apologize to their subscribers while linking to my pitch? This approach sells,” he said. Hype was...
by arsadmin | Dec 10, 2022 | Blog
I just delivered a free speech. I am a great believer in free speech, but an even greater believer in paid speech. However, there are good reasons why someone like me would deliver free speeches. For instance, to support a charity or a cause I believe in. Or if the...
by arsadmin | Dec 10, 2022 | Blog
Any selling approach that lacks a proven strategy, a practiced proficiency for its application and most significantly, a full understanding of its psychological, human behavioral import – is at best, a wishful endeavor. …Paul Shearstone 2003...
by arsadmin | Nov 28, 2022 | Blog
You certainly know by now that the term “viral marketing” is not just another dot-com cliché. Quite the contrary, it describes the incredible, unmatched power of the Web to promote your business by marrying email to the traditional concept of...
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